Hope. Joy. These are the emotions that art directors Kim Baker and Kathryn Finney asked illustrator Betsy Everitt to communicate in recent issues of Live Happy magazine. Forever whimsical, Betsy painted in her signature playful style. The bright and punchy color palette gets the viewers’ attention.Read More
Jason Duprau, the art director for Legion Magazine asked Betsy to illustrate a story for their Health & Lifestyle section called "11 Steps For Surgery: What Patients Need To Know". We thought it would be interesting to give you a glimpse of Betsy's studio and the artist behind the art, so we asked Betsy to share a little about her process. Betsy: "I typically start with words as my prompts, taken from the manuscript or that evoke imagery or a feeling for the piece. The words elicit scribbles and images, and I begin thinking about the composition and 'setting' because many of the pieces I work on are narratives, in a way. The image begins to build like a puzzle and I sketch in pencil on tissue, layering as I tighten the drawing. The 'final tissue' is used to transfer to my painting paper, and I work the old-fashioned way…for me gouache on paper. The faces always come first, as they have to be just right or the piece won't work in the end. The palette is of course informed by the story (feminine, child-like, health related, etc.) but is definitely inspired by my mood boards, clippings and bits of stuff in the studio and the the world around me."
To read the article go here.