GA575 Hockeyville Logo Large
In Canada, winter = hockey. Gary Alphonso recently provided new imagery for a "Hockeyville" logo for Kraft Foods, working with Gerald George of Brandid. Kraft, in partnership with the CBC and the NHL holds the "Hockeyville" contest, asking communities across Canada to submit stories about their hockey community spirit - who has the most and why? The winning communities receive prizes such as $100,000 to upgrade the home arena, an NHL pre-season hockey game hosted in the community arena and other events.