Mark Hoffmann was asked by art director Brian Donahue of Be Design, to illustrate a feature article on 'Food's Future' for Macalester Today's summer issue. Macalester College alumni weighed in on organic farming and food technology debates. The combination of Mark's 'organic' art (often painted on recycled wood), along with his brilliant ability to communicate hard-hitting ideas with wit, made him a great fit for this assignment. Brian was a great supporter of the project, and encouraged the realization of Mark's art becoming the first ever illustrated cover for the magazine.
