She's a perfect fit for the urban hipster targeted with the launch of Concert Properties' new condo development, The KIP District! Working with the very talented Susan McIntee, Creative director at 52 Pick-Up, Alanna has provided a total of six illustrations which will be used across all marketing materials. Here are five of them featured on the official KIP website launched today!
Marketing Magazine releases it's top 20 list of Marketers & Media Players who lit up 2012!
Featuring Tracy's sketch on the cover was used as a 'teaser' of sorts. The finished art inside, the 'big reveal', announcing the winners. When asked about her compositional challenge, in representing all 20 companies in one image, Tracy said: "Who could resist the adorable Target pup as the star of the piece?" Check out her updated portfolio here.
Ian Phillips worked with Art Director, Peter Zaver, to create this cover for Marketing Magazine's Top 2011 Marketers issue. Peter wanted to see a cityscape with the logos of 10 marketers incorporated into the illustration. To Ian's delight, Peter suggested an Andy Warhol style soup can for Campbell's! Take a peek behind the process - below we've posted some of the early sketches.
Ian begins with some quick sketches and picks his favourite. He then creates a tight linear to show the client the idea as close to final as possible.
The next step after the above tight linear drawing is choosing colors. A PDF of the cover is helpful to make sure there is room for the masthead. These were some of the color comps. Ian loves drawing buildings and people and even managed to create a cameo appearance of his dog "Fancy". Check out the final image to see if you can spot "Fancy".